Boost customer loyalty by protecting them from scams

Scams are damaging banks, insurers, and financial institutions. In 2024, cyber crime cost the world an estimated $1.03 trillion, resulting in record fraud reports and increased insurance claims. The solution? Reduce strain on services while maximizing value with F-Secure protection.¹

  • Increase loyalty: align closely with consumer needs

  • Stand out: differentiate from competitors with added value

  • Reduce fraud: safeguard customers against online threats

Drive value with consumer cyber security

See how our personalized solutions have tackled unique consumer security problems and delivered exceptional results in our partnerships with financial services.

Touch 'n Go eWallet

Touch 'n Go eWallet, Malaysia's #1 eWallet, faced challenges in staying relevant to consumers. That changed when F-Secure embedded security allowed Touch 'n Go to introduce a new value stream, enhancing customer trust with features like 24/7 ID monitoring, Cyber Help, and more.

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What an F-Secure partnership can do for you

Join forces with the leader in consumer cyber security partner­ships and benefit from flexible business models, easy onboarding, and a genuine partner offering to add value to your business.
Value we bring:
Reduce churn and increase loyalty

Customers who use cyber security solutions typically stay longer. In a world fraught with online deception, this is your opportunity to provide peace of mind by making consumer security a core pillar of your ethos. By becoming a prevention partner, you can increase relevance in consumers' daily lives, build trust, and enhance loyalty. Partners offering online security report higher Net Promoter Scores (NPS) and lower churn rates on their flagship product.

How F-Secure can help:
  • Respond to the biggest consumer concern related to the internet – the fear of losing money – to increase customer satisfaction and reduce cyber risks and fraud incidents, claims, and costs

  • Deliver increased value for customers while enhancing your value proposition

  • Enhance customer satisfaction and loyalty by addressing your consumers' desire for safety, especially when 7 in 10 people are unsure who they can trust online²

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Differentiate from competitors

In today’s digital landscape, prevention is the best protection – and 84% of consumers expect their insurer to provide that online security. By proactively safeguarding customers from scams and cyber threats, you not only meet this expectation but also deliver significant value that can reduce claims, establish trust, and set you apart from competitors.³

How F-Secure can help:
  • We'll support you in reducing insurance claims and costs with scam protection features

  • We'll help you strengthen your connection with consumers through everyday interactions

  • We'll guide you and your customers in staying ahead of the evolving scam landscape

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Boost your ARPU

With almost half the world encountering a scam at least once a week, establishing yourself as a trusted provider committed to scam protection delivers exceptional value. Enhance your core offering with a comprehensive security solution optimized at every step of the customer journey – from launch to loyalty.¹

How F-Secure can help:
  • We provide the technology you need to protect your consumers and support you in maximizing value, increasing margins, and building consumer loyalty through our services

  • We actively share segmentation, positioning, and marketing resources and messaging to help you maximize security sales

  • We provide real-time, actionable data in partner dashboards with business KPIs, product and feature usage, and cyber protection insights

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Expand your customer base

Leverage our extensive experience from over 500 successful service launches and 200+ partner­ships with service providers to effectively market cyber security to prospective customers. Tap into our proven strategies and best practices to drive new customer engagement and build trust.

How F-Secure can help:
  • Unique customer engagement services driving your success – from consumer insights and marketing and sales enablement, to lifecycle messaging and customer journey optimization

  • Integrate and deploy with ease – minimal effort with maximum rewards

  • Receive dedicated guidance backed by 35+ years in cyber security; 96% of partners are satisfied with local support

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Top cyber threats facing consumers

Scammers are exploiting our growing dependence on digital platforms. In Sweden and Germany, 96% of consumers shop online, while in the UK, that figure rises to 98%. Additionally, 5% of people worldwide use online dating apps, all of which present opportunities for fraud. Last year, 22% of people globally encountered shopping scams, followed by investment scams at 19% and identity theft at 17%. This trend is expected to worsen as online criminal activity continues to escalate.⁴

Consumers are facing a global scam pandemic, with 48% falling victim to scams in 2024. Furthermore, 50% of people believe they are likely to fall victim to cyber crime in the future, highlighting the need for trusted service providers to offer easy-to-use, comprehensive scam protection solutions that safeguard customers whenever and wherever they need it.²

How our security combats scams:
  • AI-powered messaging protection blocks scam text messages

  • Trusted shopping protects consumers from online shopping scams

  • Banking protection with remote access blocking secures over 1 million banking sessions each day

Consumers spend eight hours every day online, sharing sensitive information across a myriad of accounts. With so much data shared digitally, the risk of exposure in a breach increases daily – along with the risk of identity theft. Each year, millions of cases of identity theft are reported globally, emphasizing the urgent need for effective protection.

How our security prevents identity theft:
  • 24/7 dark web monitoring with alerts when data is breached or leaked

  • Personal assistance following online security incidents or identity theft

  • Password manager creates and stores strong, unique pass­words

Personal devices are the perfect gateway for consumer threats. Intrusive adware, malware, potentially unwanted applications and infostealers plague Windows, Mac and Android users daily. Securing consumer devices is vital for those looking to protect themselves from these malicious threats.

How our security safeguards devices:
  • Malware protection keeps devices safe from viruses, trojans, and more

  • Fastest response times to new threats with behavior and AI-based protection

  • ystem advisor identifies vulnerabilities and minimizes potential intrusions

The online consumer threat landscape is vast. From malicious websites built to cause harm, such as by deploying malware or stealing personal information, to criminals hijacking consumer banking sessions, there are numerous ways for fraudsters to inflict financial and emotional damage online. Consumers need comprehensive protection that they can rely on to keep them safe, delivered by a trusted provider.

How our security protects consumers online:
  • Browsing and phishing protections block harmful links and webpages

  • Banking protection blocks over 5,000 remote access tool attacks daily

  • Family Rules feature enables users to set online content limits for children

Flexible integration options

We believe that security excellence is only possible when user experience is excellent too. That’s why we offer multiple ways to tailor your security approach, so you can protect your customers from online scams and other cyber threats in line with your go-to-market strategy.

Contact us

If you’re interested in finding out how we can personalize our solutions to your business strategy and consumer needs, contacting our team of experts is easy. Get in touch to find out:

  • How we integrate our security solutions

  • How we can add value to your business

  • How your customers benefit from our security

By submitting this form, you agree to receive emails and equivalent communications from F‑Secure, including news­letters, event invitations, offers, and product-related information. However, if you wish to change your consent settings in the future, we always provide that possibility through the Preference Center link at the bottom of our emails. We process the personal data you share with us in accordance with our privacy statement.

Sources

¹ GASA Global State of Scams 2024

² F-Secure Digital Moments Survey 2025

³ F-Secure Consumer Market Research 2023

⁴ GASA Global State of Scams 2024, Statista 2025