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 F-Secure entered the year 2004 with a new commitment to building the value of the F-Secure brand. We have implemented a number of internal programs and are advertising extensively in selective regions in 2004.
When it comes to security solutions, reliability is the most important factor. Research with customers, partners and employees revealed that those that know F-Secure consider us to be the most reliable in our industry. However, our past focus on enterprises and governments meant that very few people knew us.
The new brand programs will ensure continued focus on reliability while dramatically increasing recognition of our reliability in the market. In 2004, hundreds of thousands of IT decision-makers will be introduced to F-Secure via advertising, mailings and events. The goal is to make the F-Secure brand a business driver for our partners. At the same time, the F-Secure organization is more committed than ever to delivering the reliable products and service levels our customers have come to expect.
Our new tagline, Be sure. serves as a constant reminder  of our commitment to reliability. Simply put, F-Secure delivers the highest level of protection available. For customers, the tagline conveys that F-Secure is the choice of confidence. For employees and partners, the tagline is connected with development and service programs that ensure we maintain our high satisfaction and loyalty levels as we accelerate our growth.
We would like to thank our customers and partners for the trust and collaboration during the past and look forward to fruitful cooperation with confidence!
Sincerely,
The F-Secure Team
by
Kimmo Alkio
Chief Operating Officer
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E-mail spam can be described as flooding users with many copies of the same message, in an attempt to force the message on people who would not otherwise choose to receive it. What is spam, where does it come from and how to get rid of it.
The arrival of Linux in the late 1990s provides a good example of how an alternative technology emerges, evolves, and eventually finds its way into the mainstream. Many claim that Linux is more secure than Windows - but is that really the case?
The year 2003 has clearly been the worst in virus history and exceeded previous years in terms of both the number of virus outbreaks as well as their extensiveness and severity. New trends were primarily the way spammers began to use viruses as a tool and how several critical infrastructure systems suffered from the consequences of virus outbreaks. The implications for Internet Service Providers?
F-Secure has joined the Virus Information Alliance (VIA), which is virus information sharing program that now includes ten industry leading anti-virus vendors and Microsoft Corporation. F-Secure was also selected to provide antivirus and firewall software for Microsofts Protect Your PC program (PYPC) in Europe.
The new product T-TeleSec Server and Desktop Security is an all-around, easy-to-use security package consisting of virus protection, distributed firewall, and intrusion detection. Complete protection against viruses and hackers with transparent costs price model for small and medium-sized companies.
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