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The Dark Side of the Multi-Device Trend Just Got Brighter

So many devices, each a potential gateway for criminals to exploit the user. New F-Secure SAFE is a one-stop approach to securing smartphones, tablets and computers.

Helsinki, Finland – February 6, 2014: 89% of consumers use Windows computers, 16% Apple computers, 39% Android smartphones, and 22% Android tablets.* But the dark side of the multi-device trend is that each additional Internet connection is another gateway for cybercriminals to try to exploit the user. New F-Secure SAFE makes it simple for consumers to protect their computers and mobile devices with just one product.

“Today, security is about protecting your entire online life, and that includes whatever device you use,” says Perttu Tynkkynen, Director Consumer Sales & Marketing at F-Secure. “People generally understand they need to protect their PCs. But many are leaving their Android devices vulnerable – and Macs too. With F-Secure SAFE, consumers can get the protection they need for their computer, and on top of it, conveniently secure their mobile devices too.”

Indeed, smartphones and tablets are highly vulnerable to loss or theft, putting consumers’ data, content and identity at risk. The mobile malware scene is also constantly evolving, with the numbers of new threats growing by at least 25% every quarter.** And Android malware has appeared outside its traditional realm of shady app stores in the form of malvertising and drive-by downloads.

Worry-free surfing, shopping, and banking on any device

F-Secure SAFE protects computers, smartphones and tablets from viruses, spyware, hackers and identity theft, and blocks malicious websites and online attacks. With F-Secure SAFE, parents can protect their children from inappropriate web content. On PCs or Macs, F‐Secure SAFE ensures the safety of online banking transactions. Smartphones and tablets are protected in case of loss or theft with features that lock and locate missing devices.

F-Secure SAFE includes an easy-to-use self-management portal, where consumers can easily add or remove devices and change protection from one device to another.

Adding value for partners

The F-Secure SAFE service model, designed to provide an easy way for any partner to provide multi-device protection for their customers, has already won the confidence of names such as Virgin Media. Virgin Media recently updated its device-level security software with SAFE, which is available to all new and existing broadband customers.

“F-Secure SAFE is helping keep our customers safe online, letting them easily assign security to whichever devices they choose,” says Joe Lathan, Director of Broadband at Virgin Media. “Our customers can secure up to five devices, so whether they’re at home or on the move, they’re always protected.”

Available now

F-Secure SAFE is available for Windows and Mac computers and for Android smartphones and tablets. For one year, protection for three devices is 69,90€, five devices 79,90€, and ten devices 129,90€. Coverage for just one device can also be purchased for 49,90€ per year.

F-Secure SAFE is available for purchase or a 30-day free trial at www.f-secure.com/safe. It’s also available in Google Play and through channel partners globally.

*The F-Secure Digital Lifestyle Survey 2013 covered web interviews of 6,000 broadband subscribers aged 20–60 years from 15 countries: Germany, Italy, France, the UK, the Netherlands, Belgium, Sweden, Finland, Poland, the USA, Brazil, Chile, Colombia, Australia and Malaysia. The survey was completed by GfK, April 2013.

**
F-Secure Mobile Threat Report July-September 2013

More information

F-Secure – Protecting the irreplaceable
While you concentrate on what is important to you, we make sure you are protected and safe online whether you are using a computer or a smartphone. We also backup and enable you to share your important files. Our services are available through over 200 operators around the world and trusted in millions of homes and businesses. Founded in 1988, F-Secure is listed on NASDAQ OMX Helsinki Ltd.
f-secure.com | twitter.com/fsecure | facebook.com/f-secure

For more information, please contact
F-Secure media relations
Ulla Toivanen
Tel. +358 40 7520688